Amazon joins YouTube's affiliate program for creator shopping links
YouTube CEO Neal Mohan announced that Amazon is now part of YouTube's e-commerce affiliate network, letting eligible U.S. creators tag Amazon products in long-form videos, livestreams, and Shorts. Creators will earn commissions when viewers buy tagged items, expanding an affiliate program YouTube launched in 2022.
GoKawiil's interpretation of the reporting above, not reported fact.
This gives creators a new revenue stream by monetizing recommendations through one of the world's largest retailers, potentially increasing how often Amazon products appear in videos. It also comes shortly after YouTube lowered the subscriber threshold for the program from 1,000 to 500, signaling a push to widen participation and deepen shopping integration across the platform.
- Amazon is now integrated into YouTube's Shopping affiliate program.
- Eligible U.S. creators can tag Amazon products in videos, livestreams, and Shorts to earn commissions.
- YouTube recently cut the subscriber requirement for the affiliate program from 1,000 to 500.
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Published there as: “Get ready for YouTubers to start stuffing Amazon affiliate links in their content”
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