91% of professionals say their firm still falls short on AI - how to fix that

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ZDNET's key takeaways

Professionals believe AI isn't delivering value.

Too many organizations suffer from tool blast.

Focus on strong use cases to deliver uplift.

As many as 91% of employees say their organization is falling short of reaching the value that AI can deliver, according to the 2026 Future of Professionals Report from global content and technology company Thomson Reuters.

The research, based on a global survey of 1,800 professionals from multiple sectors, shows a widening gap between AI ambition and reality, which is becoming an increasingly significant issue, Kirsty Roth, chief operations officer at Thomson Reuters, told ZDNET.

Also: Why replacing staff with AI backfires - and 5 ways smart leaders generate real value instead

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