Anthropic scraps forced 30-day data retention rule, launches Enterprise Frontier Safeguards
Anthropic is replacing the mandatory 30-day data retention policy it imposed on business customers in June, after enterprise users pushed back. In its place, the company is rolling out a free tool called Enterprise Frontier Safeguards that lets businesses manage how their data is stored and reviewed, including automated safety checks that don't require Anthropic staff to see the data.
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Enterprise customers are Anthropic's main revenue source, so losing their trust over data privacy could threaten its business as it competes for corporate AI contracts. The shift shows AI vendors are having to balance safety monitoring against strict corporate data-control demands, a tension likely to recur as models grow more capable.
- Anthropic is ditching its mandatory 30-day data retention rule for enterprise Claude users after customer complaints.
- The new Enterprise Frontier Safeguards tool is free and lets businesses control data storage, review and automated safety scanning.
- The old retention policy still applies to non-enterprise subscribers using Anthropic's top-tier models.
Source: cnbc.com — Ashley Capoot, 2026-09-01
Published there as: “Anthropic changes data retention policy after pushback from customers”
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