Tim Cook Steps Down as Apple CEO, Cites Steve Jobs in Farewell Note
Tim Cook has ended his 15-year run as Apple's chief executive, handing the role to John Ternus, who becomes only the third person to lead the company this century. In his final message to employees, Cook referenced Steve Jobs, echoing the same gesture he made in his first memo to staff when he took over as CEO.
GoKawiil's interpretation of the reporting above, not reported fact.
The leadership change marks the end of an era defined by Cook's operational discipline and expansion of Apple's services business, following the founder's death in 2011. How Ternus positions Apple amid slowing hardware growth and intensifying AI competition will shape investor and employee confidence in the transition.
- Tim Cook has stepped down after 15 years as Apple's CEO.
- John Ternus becomes only the third Apple CEO this century.
- Cook closed his tenure by referencing Steve Jobs, mirroring his first memo as CEO.
Steve Jobs" by Walter Isaacson — With Tim Cook invoking Steve Jobs one last time on his way out, it's a perfect moment to revisit Walter Isaacson's authorized biography. Built on years of interviews with Jobs himself, it's the definitive account of the leader whose legacy still shapes every Apple handoff e including the one to John Ternus.
See Steve Jobs" by Walter Isaacson on Amazon → Affiliate link — we may earn a commission on purchases, at no extra cost to you. Product picked by AI based on this article; it is not a tested recommendation.Source: fastcompany.com, 2026-09-01
Published there as: “Tim Cook invokes Steve Jobs in his last message to Apple employees—just like he did when he became CEO”
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