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Claude for Commerce Agents

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Why This Matters

The launch of Claude for Commerce Agents provides retailers and e-commerce platforms with a powerful toolkit to rapidly develop AI-driven shopping and merchant agents. This advancement streamlines the customer experience by enabling natural language searches, comparisons, and purchases, enhancing both consumer satisfaction and operational efficiency. The integration options and reference implementations make it accessible for businesses to deploy these intelligent agents quickly, especially during peak shopping seasons.

Key Takeaways

Many of the world’s largest retailers, marketplaces, e-commerce platforms, and travel companies use Claude to build agents that make shopping easier. Enterprise customers like Shopify, Priceline, and others have agents that let consumers use AI to search for what they want in plain language, find it, compare it, and buy it.

Today, we're launching a blueprint to help build commerce agents on Claude. It contains the harnesses, patterns, and guardrails an engineering team needs to get a commerce agent running in days, with reference implementations of a shopping agent and a merchant agent for retail, travel, telecom, and ticketing platforms. It also includes a Claude Code plugin to get you started.

The code deploys where you already build with Claude, including the Claude API, Amazon Bedrock, Microsoft Foundry, or Google Cloud Vertex AI. You can also work with our solutions and ecosystem partners such as Accenture, Mastercard, and Visa, who are working with us to enable clients and merchant communities to leverage the blueprints.

It’s available today, with live demos for each vertical and an engineering deep-dive on how it was built, just in time for holiday season planning.

The shopping agent running in the ACME retail example.

What's in the blueprint

The repository contains complete, working implementations of a shopping agent and merchant agent that can be built using the Messages API, Agent SDK, or Claude Managed Agents (beta). You can see them running in a self-guided demo before writing any code, and then work with Claude Code to customize them to your catalogs, policies, brand, and more.

The shopping agent

The shopping agent lives inside your app or website. The blueprint includes the integration points for catalog, cart, checkout, customer preferences, and order history, and leaves payment to you, whether that is your existing checkout or an agentic payments provider.

A customer can say “I need a tent, sleeping bag, and stove for a weekend trip with two kids,” and the agent can take it from there. Here’s what it can do:

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