GoKawiilDelaware judge splits Twitter trademark dispute between X and Bluebird
A federal judge issued a partial preliminary injunction in the trademark fight between Elon Musk's X Corp. and Operation Bluebird, ruling that X can keep using the 'Twitter' name for now since it still references it in places like its App Store listing. However, the judge found X failed to prove it still actively uses 'tweet' or the bird logo, allowing Bluebird to keep those elements. In response, Bluebird said it will rebrand its upcoming platform from Twitter.new to Tweet.app.
GoKawiil's interpretation of the reporting above, not reported fact.
The ruling highlights how X has struggled to fully erase 'Twitter' from public identity even three years after Musk's rebrand, undermining his effort to distance the platform from its former reputation. It also shows courts weighing evidence quality—undated materials weakened X's claim to the bird and 'tweet' marks—setting a precedent for how trademark abandonment is proven in fast-moving tech rebrands.
- Judge Connolly ruled X likely still uses 'Twitter' branding, letting it keep the name for now.
- X could not prove continued use of 'tweet' and the bird logo, so Bluebird retains those.
- Bluebird is rebranding its new platform from Twitter.new to Tweet.app amid the legal fight.
Source: cnet.com — Lori Grunin, 2026-09-05
Published there as: “Judge Lets Musk Keep ‘Twitter’ for Now but Forces Him to Release the Bird”
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