Gone are the days when Dyson, one of the biggest names in home and beauty tech, let new products trickle out to the masses.
It was a slow burn at first, and for years, the brand made only vacuums, fans and air purifiers. In 2016, beauty tech, including cult-favorite hair care tools like the Supersonic hair dryer and Airwrap, was folded into the lineup. Still, we’d be lucky to see a handful of new stuff released each year.
Those days are over.
This year during IFA, the massive Euro tech showcase, Dyson has gone off, as the kids say, releasing a whopping 10 new products at its counterprogramming event in Berlin — dubbed “Dyson Unveiled.” From floorcare and air purifiers to first-ever beauty tech, including its first-ever toothbrush, Dyson’s eye-popping launch is matched only by last year when the brand introduced 11 new products.
Dyson is tackling oral care with the release of a camera-equipped toothbrush and a water flosser. Dyson
Dyson isn’t just churning out products at a faster rate, as Dyson’s Chief Engineer Jake Dyson explained.
“The latest innovations combine Dyson’s decades of mechanical engineering with AI, vision systems and machine learning to create products that can see, understand and respond to the environments around them.”
Our team on the ground got a close-up look at everything the brand has coming to market, and the list is long. Here’s what’s new from Dyson in 2026.
CameraJet toothbrush
At IFA 2026, we’re seeing all the upgraded, AI-powered, repairable, camera-equipped tech. And then some. Tara Brown/CNET
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