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This Gorgeous UST Projector Has a High-Tech Secret

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Why This Matters

AWOL Vision's LuxVision flagship signals two shifts in the ultrashort-throw projector market: 4K at 120Hz is arriving across multiple brands this year, and optical lens shift finally addresses the setup headaches that plague UST models. Since these projectors sit in living rooms in full view, the customizable midcentury design also reflects how much aesthetics matter in this category.

Key Takeaways
Worth a Look

AWOL Vision LTV-3500 Pro UST Projector — If the LuxVision has you curious about AWOL Vision's big-screen laser TVs, the LTV-3500 Pro is the flagship you can actually buy today. It's a triple-laser ultra short throw that throws a huge picture from just inches off the wall, exactly the kind of bright, living-room-friendly setup the article describes.

See AWOL Vision LTV-3500 Pro UST Projector on Amazon → Affiliate link — we may earn a commission on purchases, at no extra cost to you. Product picked by AI based on this article; it is not a tested recommendation.

The LuxVision is the new flagship ultrashort-throw projector from AWOL Vision. Not surprisingly, the specs are impressive. A stated 6,000 lumens is certainly possible, given how bright the company’s other projectors are. The new design looks wonderful, too, with a sort of midcentury modern aesthetic that’s highly customizable.

There are two features that are most interesting. The first is a 120Hz refresh rate at 4K. That’s new this year, and it’s not just available on this projector, but also with JMGO’s Iris and Xgimi’s Aura 3 series. Given how the projector industry works, expect to see more projectors with this tech in the coming months and years as it trickles down.

Geoffrey Morrison/CNET

The other interesting feature is optical image shift. I’ve only recently started testing UST projectors for CNET, and one of the things I keep mentioning in my reviews is how much more difficult they are to set up correctly than the marketing suggests.

How the LuxVision looks

I got to check out the LuxVision at the IFA show in Berlin, and I can confirm they’re definitely bright. With minimal, if any, consideration for the overhead and ambient lighting, the LuxVisions were creating huge, bright images.

I won’t know how good (or not) the LuxVision is until I get it in my lab, but even now I’m going to praise it for one of its headline features: lens shift. Despite what the marketing from every UST projector company says, UST projectors can be a challenge to set up and fit in a room. They require precise leveling, angling and height, with minimal non-electronic ways to adjust the image other than physically moving the entire projector. The addition of lens shift here is a welcome improvement.

Geoffrey Morrison/CNET

Ultrashort-throw projectors, unlike longer-throw projectors, sit in the eyeline of everyone watching the screen. As such, their design is important. While I liked the Aetherion’s sci-fi angular design, not everyone will. Even the vertical-slatted, Niemeyer-esque LuxVision might not fit every decor in one of its three stock designs. As such, AWOL is going to offer different custom finishes to fit a wider range of living rooms and other spaces.

Geoffrey Morrison/CNET

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