GoKawiiliPhone 18 Pro launches September 18th with $100 price hikes across the line
Apple is releasing the iPhone 18 Pro and Pro Max on September 18th, with preorders starting September 12th, ahead of the foldable iPhone Duo in October and a still-unannounced base iPhone 18. The 6.3-inch Pro starts at $1,199 and the 6.9-inch Pro Max at $1,299, each $100 pricier than last year's models, while screen size, battery capacity and resolution remain the main differences between the two variants.
GoKawiil's interpretation of the reporting above, not reported fact.
By staggering releases and pushing the base model's announcement later, Apple is nudging shoppers toward its higher-margin Pro lineup first this fall. The price increases across both Pro models also signal that Apple is willing to pass rising costs onto consumers even as camera, chip and AI performance become the main year-over-year selling points.
- iPhone 18 Pro and Pro Max arrive September 18th, preorders open September 12th
- Both models cost $100 more than their iPhone 17 Pro predecessors
- Camera, chip performance, and AI processing speed are the biggest generational upgrades
Anker MagGo Wireless Charging Station — If you're eyeing the new iPhone 18 Pro or Pro Max, a magnetic charging stand keeps either size snapped in place and upright for StandBy-style glanceable info. Anker's MagGo lineup is a tidy desk or nightstand companion that works with MagSafe-compatible iPhones, so it'll carry over from your old Pro to the new one.
See Anker MagGo Wireless Charging Station on Amazon → Affiliate link — we may earn a commission on purchases, at no extra cost to you. Product picked by AI based on this article; it is not a tested recommendation.Source: theverge.com — Cameron Faulkner, 2026-09-09
Published there as: “Here’s how the new iPhone 18 Pro stacks up to the last-gen models”
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