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Apple will launch 7+ new products in October, here’s what’s coming

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Why This Matters

Apple appears to be splitting its fall hardware push, with the iPhone Duo shipping in October alongside a larger wave of Macs, iPads, and home devices. Most notable is a rumored high-end MacBook redesign with a touchscreen and OLED display, which would mark a major reversal of Apple's long-standing stance against touch on the Mac. The rumored Home lineup refresh also signals Apple tying Siri AI features to new hardware purchases.

Key Takeaways
Worth a Look

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iPhone Duo was unveiled this week, but won’t ship until October. And Apple reportedly has many other new products set to debut in October too, here’s what’s coming.

Three new Macs, including high-end MacBook redesign with touchscreen

It’s been a big year for the Mac already, with MacBook Neo, the M5 MacBook Air, and high-end M5 MacBook Pros launching in the spring, followed by the recent Mac mini and Mac Studio debuts.

But Apple has more new models coming, including its first ever touchscreen MacBook. Three rumored Macs include:

New MacBook Pro/Ultra : All-new design for high-end MacBook with touch, OLED, more

: All-new design for high-end MacBook with touch, OLED, more M6 MacBook Pro : Update for 14-inch base MacBook Pro

: Update for 14-inch base MacBook Pro M6 iMac: Powerful chip and new color options

Apple Home product upgrades with Siri AI

We’re still waiting for Apple’s rumored overhaul and expansion of its Home products lineup. Since it didn’t arrive in this week’s event, October is now the rumored launch window.

Apple Home upgrades are expected to center around Siri AI and other Apple Intelligence features that are exclusive to new hardware. Here’s what’s rumored:

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