GoKawiilSamsung ad features a New Zealand man named Tim Cook, not Apple's CEO
Samsung released a new commercial for the Galaxy Z Fold 8 starring a man named 'Tim Cook from Palmerston North,' timed to coincide with Apple's iPhone Duo announcement. The ad parodies Apple's cinematic product-launch style, with this Tim Cook declaring 'the future is here,' and includes a jab referencing Apple CEO Tim Cook's recently updated profile picture.
GoKawiil's interpretation of the reporting above, not reported fact.
This continues Samsung's decade-long tradition of using comedic advertising to needle Apple, from mocking iPhone launch-day lines to its 'Ingenius' spoof ads about the Genius Bar. The stunt shows how consumer tech marketing increasingly relies on viral, meme-driven jabs rather than pure product comparisons to capture attention during rival launch events.
- Samsung's new Galaxy Z Fold 8 ad stars an unrelated man legally named Tim Cook.
- The ad launched to coincide with Apple's iPhone Duo announcement, mimicking Apple's launch video style.
- It extends Samsung's long history of cheeky ads mocking Apple, including past 'Ingenius' and iPad 'Crush' response campaigns.
Samsung Galaxy Z Fold 7 — If Samsung's cheeky "Tim Cook" ad has you curious about the foldable life, the Galaxy Z Fold line is the phone at the center of the joke. It unfolds into a tablet-sized screen for multitasking, reading, and gaming, then folds back into a pocketable phone.
See Samsung Galaxy Z Fold 7 on Amazon → Affiliate link — we may earn a commission on purchases, at no extra cost to you. Product picked by AI based on this article; it is not a tested recommendation.Source: theverge.com — Stevie Bonifield, 2026-09-11
Published there as: “Samsung says ‘Tim Cook’ bought a Galaxy Fold”
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