GoKawiilApple projected to capture 27% of foldable panel shipments in 2026, report says
Counterpoint Research forecasts that Apple will secure a 27% share of foldable smartphone panel shipments in 2026, the year its iPhone Duo debuts, trailing Samsung's 33% but edging out Huawei's 25%. By 2030, Apple's shipments are projected to jump 167% from their partial-year 2026 base, pushing its share to 42% while Samsung and Huawei both lose ground.
GoKawiil's interpretation of the reporting above, not reported fact.
These projections signal that Apple's entry could reshape the still-niche foldable market, pressuring incumbents Samsung and Huawei who have dominated the category for years. The shift also suggests panel makers and component suppliers will need to realign production toward in-fold designs, which Counterpoint expects to dominate future shipment growth.
- Apple is forecast to hit 27% foldable panel share in 2026 despite launching only in the second half of the year.
- Samsung keeps the lead in 2026 with 33% share, but its share falls to 24% by 2030 as Apple grows.
- In-fold designs are expected to remain dominant, growing to 84% share of foldable shipments by 2030.
Samsung Galaxy Z Fold 7 — If the foldable forecasts have you curious, Samsung's Galaxy Z Fold 7 is the current benchmark for the category Apple is about to enter. Its book-style design unfolds into a tablet-sized screen for multitasking, and Samsung still leads foldable panel shipments for a reason.
See Samsung Galaxy Z Fold 7 on Amazon → Affiliate link — we may earn a commission on purchases, at no extra cost to you. Product picked by AI based on this article; it is not a tested recommendation.Source: 9to5mac.com — Marcus Mendes, 2026-09-11
Published there as: “Counterpoint: Apple foldable panel shipments could rise 167% by 2030”
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