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You can now pre-order iPhone 18 Pro and iPhone 18 Pro Max

2026-09-12 | original

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Why This Matters

Apple's iPhone 18 Pro line is now open for pre-order, leading with a variable aperture main camera, the A20 Pro chip, a smaller Dynamic Island, and notably longer battery life. Starting prices climb to $1,199 and $1,299 with 256GB base storage, and Apple is pushing a new Upgrade leasing program alongside traditional financing. A separate 'iPhone Duo' follows in October, signaling a staggered launch cadence rather than one fall event moment.

Key Takeaways

Camera and silicon are the headline upgrades: variable aperture optics, plus 50% more memory bandwidth and 40% faster GPU from the A20 Pro.
Endurance gains are substantial — up to 24 hours on Pro and 30 on Pro Max, aided by a next-gen vapor chamber and 50% charge in 15 minutes.
Pricing starts at $1,199/$1,299 with 256GB base; first units ship September 18, while the iPhone Duo pre-orders October 16.

Worth a Look

Apple MagSafe Charger — If you're pre-ordering a new iPhone 18 Pro, Apple's MagSafe Charger is the natural companion — it snaps magnetically to the back of the phone for easy, aligned wireless charging. It's an easy way to keep a tidy bedside or desk setup while your new Pro tops up.

See Apple MagSafe Charger on Amazon → Affiliate link — we may earn a commission on purchases, at no extra cost to you. Product picked by AI based on this article; it is not a tested recommendation.

The new iPhone 18 Pro and iPhone 18 Pro Max are now available to pre-order. Apple announced the new phones on Wednesday, highlighting a variable aperture camera system, a smaller Dynamic Island, four new color options, and more.

You can now pre-order iPhone 18 Pro

As a refresher, here are some of the highlights of the new iPhone 18 Pro phones:

A new variable aperture main camera for more control over lighting and depth of field.

The new A20 Pro chip brings 50% more memory bandwidth and 40% faster GPU performance.

The Dynamic Island is smaller and can now show three Live Activities at once.

Battery life has been substantially upgraded. The iPhone 18 Pro can deliver up to 24 hours of real-world use, while the iPhone 18 Pro Max can deliver 30 hours.

A next-generation vapor chamber helps deliver even better sustained performance.

Wired charging is faster: 50% charge in 15 minutes.

The iPhone 18 Pro and iPhone 18 Pro Max are available in four different color options:

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