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Apple’s new phones are here

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Why This Matters

Apple's fall hardware wave is here, led by an iPhone 18 Pro that's a refinement year — variable-aperture main camera, better battery, new chip — paired with a $100 price bump across the Pro line and older iPhones. New AirPods 5 push features like better ANC and on-stem volume controls down to a $129 starting price. Together the launches show Apple raising prices at the high end while making entry-level accessories more compelling.

Key Takeaways
Worth a Look

Apple iPhone 17 Pro — If the Installer roundup of Apple's new phones has you itching to upgrade, the iPhone 17 Pro is the one to grab — Apple's flagship Pro line with its latest chip and camera system. It's the natural pick for anyone following along with each year's refinements.

See Apple iPhone 17 Pro on Amazon → Affiliate link — we may earn a commission on purchases, at no extra cost to you. Product picked by AI based on this article; it is not a tested recommendation.

is a senior reporter covering technology, gaming, and more. He joined The Verge in 2019 after nearly two years at Techmeme.

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Hi, friends! Welcome to Installer No. 143, your guide to the best and Verge-iest stuff in the world. (If you’re new here, welcome, new tech season is here, and also you can read all the old editions at the Installer homepage.)

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The Drop

The iPhone 18 Pro . This is a refinement year for the Pro series, but the refinements seem like good ones, including a variable-aperture main lens, better battery, a new chip, and new colors ( This is a refinement year for the Pro series, but the refinements seem like good ones, including a variable-aperture main lens, better battery, a new chip, and new colors ( black! ). The bad news: Their starting prices got a $100 bump, as did older iPhones . Still, the battery updates alone might be worth it.

AirPods 5 . Apple’s latest open-ear AirPods have improved active noise cancellation and, for the more expensive model, on-stem volume controls like what’s offered on the AirPods Pro. I’m still rocking the AirPods Pro 2, but when I eventually need to upgrade, I’ll seriously consider the base AirPods, especially since they start at $129. Apple’s latest open-ear AirPods have improved active noise cancellation and, for the more expensive model, on-stem volume controls like what’s offered on the AirPods Pro. I’m still rocking the AirPods Pro 2, but when I eventually need to upgrade, I’ll seriously consider the base AirPods, especially since they start at $129.

Meta’s Muse AI agent . Meta is trying to bring AI agents to the masses with the new Muse AI agent that you can chat with, ask to search the web for you, and connect to apps like Instagram and Gmail. It’s also free with usage limits, though messing around with it for a day or so, I didn’t come remotely close to hitting those. I was impressed with Muse’s speed, but it hallucinated a lot, including making up lyrics to a song my toddler loves. Meta is trying to bring AI agents to the masses with the new Muse AI agent that you can chat with, ask to search the web for you, and connect to apps like Instagram and Gmail. It’s also free with usage limits, though messing around with it for a day or so, I didn’t come remotely close to hitting those. I was impressed with Muse’s speed, but it hallucinated a lot, including making up lyrics to a song my toddler loves.

Sony’s WH-1000XM4C headphones . Sony is launching a surprise second generation of its well-loved XM4 headphones after the original version was discontinued last year. They look the same, but have an updated sound profile and a bump up to Bluetooth 6. Battery life is apparently a little worse, dipping down to 27 hours with active noise cancellation activated. But at $299.99 — about $150 less than what Sony sells the XM6 for — the refreshed XM4s could be a great deal. Sony is launching a surprise second generation of its well-loved XM4 headphones after the original version was discontinued last year. They look the same, but have an updated sound profile and a bump up to Bluetooth 6. Battery life is apparently a little worse, dipping down to 27 hours with active noise cancellation activated. But at $299.99 — about $150 less than what Sony sells the XM6 for — the refreshed XM4s could be a great deal.

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