GoKawiilApple reportedly developing screenless fitness band akin to Whoop
Bloomberg reports Apple is prototyping a screenless fitness tracker with a fabric band and sensor-equipped module, similar to Whoop's wearables. The device is described as being in early development, with a possible release no earlier than 2028 if Apple proceeds. Whoop's existing products include a medical-grade EKG variant and batteries lasting over 14 days.
GoKawiil's interpretation of the reporting above, not reported fact.
The move suggests Apple could be aiming to compete more directly in the continuous health-monitoring niche currently dominated by Whoop and Oura, rather than relying solely on the Apple Watch. Recent additions to Apple Watch Series 12 and the Health app's readiness score indicate Apple is already absorbing features popularized by rivals, which could hint at a broader strategy to expand its wearables lineup beyond screen-based devices.
- Apple is reportedly prototyping a screenless, band-based fitness tracker akin to Whoop.
- Any release is unlikely before 2028, per Bloomberg's sourcing.
- Apple has already added Whoop-like features such as continuous heart rate tracking and a readiness score to existing products.
Whoop 5.0 Fitness Tracker — Since Apple's rumored screenless tracker is years away, the Whoop 5.0 lets you experience this continuous, band-based fitness tracking right now. It offers long battery life and detailed recovery metrics without needing to look at a screen, giving a real taste of what Apple may be chasing.
See Whoop 5.0 Fitness Tracker on Amazon → Affiliate link — we may earn a commission on purchases, at no extra cost to you. Product picked by AI based on this article; it is not a tested recommendation.Source: theverge.com — Emma Roth, 2026-09-22
Published there as: “Apple is reportedly working on a Whoop-like fitness tracker”
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