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Matt Mullenweg installs new Automattic board weeks after failed ouster attempt

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GoKawiil Brief

Automattic CEO Matt Mullenweg has assembled a new board, informing staff via Slack on Friday. The lineup includes author Hugh Howey, 'Breakup Bootcamp' writer Amy Chan, and IRL co-founders Henry Khatachryan and Krutal Desai, along with several new advisers. This follows an episode earlier this month in which the prior board briefly placed Mullenweg on leave before he regained control and removed or accepted resignations from those directors.

Why It Matters

GoKawiil's interpretation of the reporting above, not reported fact.

The reshuffle gives Mullenweg a board seemingly composed of personal associates rather than established corporate governance figures, which could concentrate his control over Automattic further. The inclusion of IRL's co-founders is notable given that company's collapse amid revelations its user base was largely bots, raising questions about the vetting behind these appointments.

Key Takeaways
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Source: techcrunch.com — Sarah Perez, 2026-09-25

Published there as: “Automattic has a new board after failed attempt to put CEO on leave”

Read the original report → The summary and analysis above are GoKawiil's own, written from reporting by the source above. Facts and quotes belong to the original publisher.