GoKawiilSamsung raises Galaxy S26, S26+ and S26 Ultra prices by $100-$200
Samsung has hiked prices across its Galaxy S26, S26+ and S26 Ultra lineup by at least $100 on its website, with the Ultra's 1TB model jumping $200 to $2,000. The base Galaxy S26 with 256GB now starts at $1,000, $200 more than the equivalent Galaxy S25. The Galaxy S26 FE, released a month ago, was not affected by the increase.
GoKawiil's interpretation of the reporting above, not reported fact.
The hike follows Samsung's mobile division posting its first-ever quarterly loss despite higher S26 prices and overall revenue growth, which the company attributed to rising component costs such as RAM and storage. That context suggests the latest increase may be an attempt to offset squeezed margins, even as Samsung's chip division posts record profits. Reports of further storage-pricing changes expected for the S27 lineup hint this could be part of a broader, ongoing pricing strategy rather than a one-off adjustment.
- Galaxy S26, S26+ and S26 Ultra prices rose by $100-$200 depending on configuration, while the S26 FE was spared.
- Base Galaxy S26 with 256GB storage now starts at $1,000, up $200 from the Galaxy S25 equivalent.
- The increase follows Samsung mobile's first-ever quarterly loss, blamed on rising RAM and storage component costs.
Samsung Galaxy S26 Ultra — If you're going to pay the new premium price for Samsung's flagship, the Galaxy S26 Ultra is the one that justifies it with top-tier cameras, S Pen support, and a big beautiful display. It's the most capable phone in the lineup discussed in the article, making it worth considering before prices climb even further.
See Samsung Galaxy S26 Ultra on Amazon → Affiliate link — we may earn a commission on purchases, at no extra cost to you. Product picked by AI based on this article; it is not a tested recommendation.Source: engadget.com — Kris Holt, 2026-10-01
Published there as: “Samsung suddenly jacks up the prices of Galaxy S26 phones”
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