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Xiaomi scrapped the 18 Ultra over an estimated $1,490 price tag, leaker claims

read original get Xiaomi 17 Pro Max → more articles
GoKawiil Brief

Leaker Digital Chat Station says Xiaomi had designed a Xiaomi 18 Ultra with a top-tier chipset, 12GB RAM, 256GB storage, and a triple 200MP camera array including main, ultrawide and periscope telephoto lenses plus a magnetic external lens. The post claims Xiaomi planned to price the device at roughly CNY 9,999 (about $1,490) but scrapped the launch, concluding the cost was unsustainable for sales.

Why It Matters

GoKawiil's interpretation of the reporting above, not reported fact.

If accurate, this suggests Xiaomi is drawing a line on how far it will push component costs before consumer pricing becomes a risk, even for its showcase flagship tier. It also indicates the company may be rethinking its 'Ultra' branding strategy, having already folded flagship duties into the Pro and Pro Max models this cycle. For buyers, it hints that cutting-edge camera hardware like 200MP triple arrays may remain confined to unreleased prototypes rather than reaching shelves soon.

Key Takeaways
Worth a Look

Xiaomi 17 Pro Max — Since the ultra-spec Xiaomi 18 Ultra never made it to market, the Xiaomi 17 Pro Max is the closest you can actually get to that flagship camera and performance experience right now. It offers a taste of Xiaomi's high-end imaging and chipset ambitions without waiting on a canceled dream phone.

See Xiaomi 17 Pro Max on Amazon → Affiliate link — we may earn a commission on purchases, at no extra cost to you. Product picked by AI based on this article; it is not a tested recommendation.

Source: androidauthority.com, 2026-10-05

Published there as: “This ‘Ultra’ flagship looked like a spec monster, but no one will be able to buy it”

Read the original report → The summary and analysis above are GoKawiil's own, written from reporting by the source above. Facts and quotes belong to the original publisher.