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Huawei launches Mate 90 with homegrown chips amid market slowdown

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GoKawiil Brief

Huawei introduced its Mate 90 series smartphones featuring its own LogicFolding chip on October 1, 2026, aiming to regain overseas market share. The company’s CEO Richard Yu emphasized plans to expand HarmonyOS internationally and develop self-sufficient chip manufacturing to support future device sales outside China. This marks Huawei’s first engagement with foreign media since 2019, when U.S. sanctions severely restricted its access to key technologies.

Why It Matters

GoKawiil's interpretation of the reporting above, not reported fact.

This development indicates Huawei’s strategic shift toward self-reliance in hardware and software, potentially reducing dependence on U.S.-based suppliers. It also suggests the company’s effort to rebuild its global presence after years of sanctions, which could influence the competitive landscape of the smartphone industry and China’s tech sovereignty ambitions.

Key Takeaways
Worth a Look

Huawei Mate 90 Pro — The Huawei Mate 90 Pro is a flagship smartphone featuring Huawei's latest homegrown 'LogicFolding' chip, showcasing the company's innovative approach to mobile technology. Perfect for tech enthusiasts eager to experience cutting-edge Chinese engineering, this device highlights Huawei's commitment to independence and performance in a competitive market.

See Huawei Mate 90 Pro on Amazon → Affiliate link — we may earn a commission on purchases, at no extra cost to you. Product picked by AI based on this article; it is not a tested recommendation.

Source: cnbc.com — Matthew Tan Evelyn Cheng, 2026-10-08

Published there as: “Huawei doubles down on smartphones as EV sales slow”

Read the original report → The summary and analysis above are GoKawiil's own, written from reporting by the source above. Facts and quotes belong to the original publisher.