Honeyjar launches AI platform to automate PR and comms work
Honeyjar, a startup appearing at TechCrunch Disrupt's Startup Battlefield 200, is building an AI-driven communications platform that automates writing announcements, identifying journalists to pitch, and finding speaking opportunities for companies. It was founded by Michelle Masek and Nadia Jamshidi, both veteran PR professionals who previously worked in-house and at agencies, with Masek having led marketing and communications at Obvious Ventures.
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The founders say their goal is to make senior-level PR judgment accessible to companies that cannot afford experienced communications staff, which could lower the barrier to entry for startups seeking media coverage. Jamshidi's comments suggest the company sees its media-list and pitching tools as just an early step toward a broader platform combining signals, context, and workflow management across the entire comms process.
- Honeyjar is presenting at TechCrunch Disrupt as part of Startup Battlefield 200.
- The platform automates tasks like drafting announcements, building media lists, and tracking coverage.
- Founders Michelle Masek and Nadia Jamshidi aim to scale senior PR expertise through AI tools.
Source: techcrunch.com — Anthony Ha, 2026-10-12
Published there as: “Honeyjar offers AI tools to improve PR and comms at every company”
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