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CNET replaces its app with TechPulse, pooling content from Ziff Davis brands

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GoKawiil Brief

CNET has launched a new app called TechPulse to replace its existing CNET app, combining news, video and reviews from CNET alongside sister Ziff Davis brands PCMag, Mashable, ZDNET and Lifehacker. The app features a customizable, human-curated dashboard rather than an algorithm-driven feed, letting users filter content by brand or by format such as video versus text. It is available now on the Apple App Store and Google Play Store.

Why It Matters

GoKawiil's interpretation of the reporting above, not reported fact.

By merging several Ziff Davis-owned outlets into one app, the company could be aiming to consolidate audience attention and ad reach across its tech media properties rather than competing separately. CNET says the design responds to its own commissioned research on reader preferences, suggesting publishers are increasingly positioning curation and trust as a counterpoint to algorithmic feeds. The move may also reflect broader industry pressure to differentiate human-edited content from AI-driven recommendation systems.

Key Takeaways

Source: cnet.com — David Katzmaier, 2026-10-20

Published there as: “Meet the TechPulse App: News and Video, Created and Curated by Real People”

Read the original report → The summary and analysis above are GoKawiil's own, written from reporting by the source above. Facts and quotes belong to the original publisher.