GoKawiilRoku's Pro Series LX OLED TVs launch exclusively on Amazon
Roku's new Pro Series LX OLED TVs are now on sale at Amazon in 55-inch ($1,300) and 65-inch ($1,600) sizes. They sit above the standard Pro Series OLEDs, which start at $999, and feature a 144Hz refresh rate, brighter picture, wider color range, an anti-reflective polarizer, and a rechargeable remote with hands-free voice control.
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The launch marks Roku's push further upmarket after years focused on budget QLED sets, suggesting the company wants a stronger foothold among gamers and premium TV buyers. Making the LX models an Amazon exclusive could also reflect a strategy to tie hardware sales more closely to a major retail and streaming ecosystem.
- Pro Series LX OLEDs cost $1,300 (55-inch) and $1,600 (65-inch), sold only on Amazon.
- They upgrade to 144Hz refresh rate, brighter output, wider color gamut, and a rechargeable remote.
- Both LX and standard Pro Series TVs run Roku OS and support Dolby Vision, HDR10+, and Dolby Atmos.
Roku Pro Series LX OLED TV — This is literally the TV the article is about Roku's new flagship LX OLED brings a 144Hz refresh rate, brighter HDR, wider color gamut, and an anti-reflective polarizer, making it a great pick for gamers and movie watchers alike. The included rechargeable, hands-free voice remote adds convenience that pairs nicely with Roku's smooth smart TV interface.
See Roku Pro Series LX OLED TV on Amazon → Affiliate link — we may earn a commission on purchases, at no extra cost to you. Product picked by AI based on this article; it is not a tested recommendation.Source: engadget.com — Mariella Moon, 2026-10-22
Published there as: “Roku's Pro Series LX OLED TVs are now available on Amazon”
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