GoKawiilFiverr data shows 260% rise in small business freelance hiring
Fiverr's 2025 Economic Impact Report finds that small business hiring of freelancers has grown 260% in recent years, with freelancing now contributing $319 billion to the U.S. economy. The top outsourced roles include voice-over work, website development, SEO, video editing and social media marketing, with average freelancer earnings reaching $52,000 annually in top markets.
GoKawiil's interpretation of the reporting above, not reported fact.
The data suggests time-strapped small business owners are increasingly turning to outside talent rather than hiring in-house, which could reshape how smaller companies staff specialized functions like marketing and design. For freelancers, platforms like Fiverr appear to offer a path to meaningful supplemental or even primary income, as illustrated by voice actor Victoria Carroll's experience earning $70,000 in her second year.
- Freelance hiring by small businesses rose 260% in recent years, per Fiverr.
- Freelancing contributes $319 billion, or 1.1% of GDP, to the U.S. economy.
- Top outsourced tasks include voice-over, web development, SEO, video editing and social media marketing.
Source: entrepreneur.com — Amanda Breen, 2026-10-23
Published there as: “10 Jobs Small Business Owners Are Handing Off to Freelancers, According to Fiverr Data”
Read the original report → The summary and analysis above are GoKawiil's own, written from reporting by the source above. Facts and quotes belong to the original publisher.