Researcher finds Samsung Tizen TVs capture audio and screenshots for ad targeting
A security researcher known as log4j reverse-engineered the Tizen operating system on a 2025 Samsung TV after noticing unusually specific ads, gaining root access via a hardware exploit since the firmware was encrypted. They found code for packet logging, audio categorization, screenshot capture, a cross-device ad-tracking ID, and a convolutional neural network that monitors viewing behavior such as skipped ads and watch progress, even on TVs without built-in microphones by using connected devices like soundbars.
GoKawiil's interpretation of the reporting above, not reported fact.
The findings suggest smart TV ad-tech may extend well beyond viewing history into audio and visual surveillance of users' living rooms, raising questions about consent and disclosure that Samsung has not yet addressed publicly. If confirmed, this could intensify regulatory and consumer scrutiny of how connected TV makers monetize data through advertising, and may prompt other researchers to scrutinize similar smart TV platforms.
- A researcher found Samsung's Tizen OS allegedly logs audio, screenshots, and cross-device IDs for ad targeting.
- The TV reportedly uses connected devices with microphones to capture audio when it lacks one itself.
- A region-specific AI model allegedly tracks viewing behavior like skipped ads and watch progress to fuel targeted advertising.
NVIDIA Shield TV Pro — If smart TV ad-tracking and audio surveillance creep you out, running a privacy-respecting streaming box instead of relying on your TV's built-in smart platform is a solid fix. The Shield TV Pro lets you use dumb-display mode on many TVs while keeping your streaming apps on a separate, more controllable device. It's a great way to sidestep built-in telemetry while still getting fast, high-quality 4K streaming.
See NVIDIA Shield TV Pro on Amazon → Affiliate link — we may earn a commission on purchases, at no extra cost to you. Product picked by AI based on this article; it is not a tested recommendation.Source: tomshardware.com — Jhet Borja, 2026-10-25
Published there as: “Cybersecurity bounty hunter says Samsung TVs use AI to record audio and screenshots for ads”
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