GoKawiilEntravision's AI host Coyotec speaks out on immigration at LA's José 97.5 FM
Entravision, a Spanish-English broadcaster, has given an AI-generated on-air personality named Coyotec a growing role at its LA station José 97.5 FM, where it cohosts the show Al Aire y Sin Permiso with human host Geraldine Guzman. Since debuting in September 2025, Coyotec has posted on Instagram and spoken on-air about immigration enforcement, ICE raids, and immigrants' rights, including messages of support for affected families.
GoKawiil's interpretation of the reporting above, not reported fact.
Entravision executives reportedly felt unable to have human hosts take an explicit stance on immigration enforcement given the legal and personal risks involved, which suggests the AI avatar may be filling a gap by voicing positions staff felt too exposed to state directly. This points to a broader possible pattern where companies deploy AI personas to engage with politically sensitive topics while limiting liability or risk to real employees.
- Entravision's AI host Coyotec cohosts a show on LA's José 97.5 FM alongside a human broadcaster.
- Coyotec addresses immigration enforcement topics, including ICE raids and migrants' rights, across broadcasts and Instagram.
- Company leadership reportedly felt constrained speaking directly on these issues, a gap the AI persona appears to fill.
Source: wired.com — Jessica Lipsky, 2026-10-26
Published there as: “This AI Radio Host Speaks Spanish and Backs Immigrants. It’s Winning Over Listeners”
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