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Apple unveils first touchscreen MacBook Pro with tandem OLED display

read original get Apple MacBook Pro 14-inch → more articles
GoKawiil Brief

Apple debuted its first touchscreen MacBook Pro at a 'Pro and tell' event, featuring a ProLED XDR display with tandem OLED technology, up to 2,000 nits of brightness, and a 120Hz refresh rate. The laptop weighs as little as 3 pounds, has a hole-punch webcam instead of a notch, and brings back a glowing Apple logo on the lid. Pre-orders open today, with availability starting November 6th at $2,899 for the 14-inch model and $3,399 for the 16-inch.

Why It Matters

GoKawiil's interpretation of the reporting above, not reported fact.

This marks Apple's entry into touchscreen laptops, a feature long standard on Windows devices, suggesting the company sees renewed demand or technical readiness for the shift after years of resisting it. The launch is also notable as one of the first major products released under new CEO John Ternus, who previously led hardware engineering, which could signal his design priorities going forward. The high starting price may limit how quickly the feature trickles down to more affordable Mac models.

Key Takeaways
Worth a Look

Apple MacBook Pro 14-inch — If the new touchscreen MacBook Pro has you excited, the current MacBook Pro 14-inch is a great way to experience Apple's pro laptop lineup today with its stunning XDR display and all-day battery life. It's a solid choice for creators and power users who want Apple's performance now, while the touchscreen model rolls out.

See Apple MacBook Pro 14-inch on Amazon → Affiliate link — we may earn a commission on purchases, at no extra cost to you. Product picked by AI based on this article; it is not a tested recommendation.

Source: theverge.com — Stevie Bonifield, 2026-10-28

Published there as: “Watch Apple’s reveal video for the touchscreen MacBook Pro”

Read the original report → The summary and analysis above are GoKawiil's own, written from reporting by the source above. Facts and quotes belong to the original publisher.