Google and Xreal cut Aura smart glasses price to $1,099 at launch
Google and Xreal have launched the Aura smart glasses in the US, Canada and South Korea at $1,099 for the 12GB/256GB model, down from the $1,279 preorder price announced last month. A 16GB/512GB version costs $1,299, with shipping expected mid-November and a Japan launch set for November 2nd; customers who already preordered at the higher price will get an automatic refund of the difference.
GoKawiil's interpretation of the reporting above, not reported fact.
The price cut puts the 95-gram glasses, which pair with a tethered Android XR compute puck and offer a 70-degree field of view, more directly against Meta's competing VR glasses, suggesting Google and Xreal want to avoid being priced out of a nascent market. Simplifying the buying process from a tiered preorder system to a straightforward purchase could also widen early adoption ahead of a broader rollout planned for next year.
- Google/Xreal Aura glasses now cost $1,099, down from a $1,279 preorder price.
- Early preorder customers will receive automatic refunds for the price difference.
- The device launches with over 150 XR experiences and ships mid-November in the US, Canada and South Korea.
Xreal Aura Android XR Glasses — These are the very glasses the article covers, now at a surprisingly competitive $1,099 price point. With a 70-degree field of view and a lightweight 95-gram design paired with a tethered Android XR compute puck, they're a compelling alternative to Meta's VR glasses for anyone wanting multiple virtual screens on the go.”,
See Xreal Aura Android XR Glasses on Amazon → Affiliate link — we may earn a commission on purchases, at no extra cost to you. Product picked by AI based on this article; it is not a tested recommendation.Source: theverge.com — Sean Hollister, 2026-10-28
Published there as: “Surprise: The Google Xreal glasses debut at a Meta-beating $1,099”
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