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Meta tests 'Threads Friends' close-friends sharing feature in three countries

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GoKawiil Brief

Threads is piloting a feature called "Threads Friends," letting users share posts privately with up to 50 selected followers, nicknamed "Thriends." The test is currently limited to Ireland, Italy and Japan, with the app suggesting frequent contacts to populate the list automatically, though users can customize it. A green bubble at the top of the feed lets users view friends-only posts shared in the past 24 hours.

Why It Matters

GoKawiil's interpretation of the reporting above, not reported fact.

The feature echoes Twitter's defunct 'Circles' tool, suggesting Meta may be testing whether demand exists for more intimate, curated sharing spaces that bigger platforms have struggled to sustain. Since the rollout is limited to three countries with no confirmed US timeline, it signals Meta is cautiously evaluating engagement before any wider expansion. If successful, it could shift Threads further toward semi-private social sharing rather than purely public posting.

Key Takeaways

Source: engadget.com — Karissa Bell, 2026-10-29

Published there as: “Meta is testing 'Threads Friends' for sharing posts with smaller groups”

Read the original report → The summary and analysis above are GoKawiil's own, written from reporting by the source above. Facts and quotes belong to the original publisher.