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The 25 Best Non–Prime Day Deals From Retailers That Are Not Amazon

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Prime Day started as a one-day sale, but Amazon has expanded it to nearly a week in its pursuit of absolute ecommerce dominance. We were all sucked in by fast shipping and low prices, but if you’re wary of feeding the beast, you needn’t go without great deals on tech. Plenty of other retailers are offering discounts and bargains this week, including Walmart, REI, Target, Wayfair, Best Buy, and Home Depot. You can also snag deals on many of the best tech devices direct from the manufacturers. Here are the best of them.

Updated 6:38 pm ET July 11, 2025: We've updated prices throughout this story, and added deals on the Google Nest Learning Thermostat (4th Gen), Apple Watch SE (2024), and GoPro Hero 13 Black.

WIRED Featured Deals

Photograph: Luke Larsen

A whole new generation of affordable Chromebooks is here, with slightly smaller bezels and better keyboards, and the CX15 is one of ‘em. Walmart has it even cheaper than Amazon right now.

The Microsoft Surface Laptop 7th Edition (7/10, WIRED Recommends) might just be the MacBook Air alternative you seek. It has a great screen with a fast refresh rate, and Best Buy is offering the 512 GB model at a very tasty price.

The Samsung Odyssey G6 (8/10, WIRED Recommends) has a 360-Hz refresh rate and fantastic colors, making it ideal for fast gaming action. It's the OLED monitor most gamers should be buying right now.

You won't find this low-profile mechanical keyboard for less, and it has that tactile typing feel everyone loves. Throw in a strikingly thin profile, hot-swappable switches, and a gasket mount design, and we have a very tempting keyboard indeed.

Photograph: Simon Hill

This is the best mobile hotspot you can buy right now. With support for 4G and 5G networks, you can connect up to 32 devices, and the range is up to 2,000 square feet.

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