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Taco Bell Piles on More AI While Customers Plead "Just Bring Back The Enchirito"

Published on: 2025-06-06 03:33:52

These days, it seems like artificial intelligence is infesting every corner of life. The well-financed tech has strangled the internet as we know it, ruined once-beloved artists, and dragged cherished news outlets to ruin. With the avalanche of slop cascading from corporate America, it's probably no surprise that fast food executives are trying to shoehorn the tech alongside the Cinnabon Delights and Quesaritos of that beloved American institution, Taco Bell. On Tuesday, Yum Brands — the parent company of Taco Bell, KFC, and Pizza Hut — announced it was partnering with tech giant NVIDIA to "integrate AI into the restaurant and retail industry at an unprecedented scale." In a press release, the company hyped up its three-pronged approach to integrate AI into the fast food experience. Using proprietary software called "Byte by Yum," the food conglomerate says it will soon be using AI to take orders, keep track of cars waiting in the drive-through, and analyze restaurant sales performa ... Read full article.