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Has GetReal cracked the code on AI deepfakes? $18M and an impressive client list says yes

Published on: 2025-05-29 10:28:45

The proliferation of scarily realistic deepfakes is one of the more pernicious byproducts of the rise of AI, and falling victim to scams based on these deepfakes is already costing companies millions of dollars — not to mention the implications these could have on national security. A startup that’s built a toolset aimed at governments and enterprises to help detect and halt deepfakes and impersonations in audio, video, and still images is announcing some funding Wednesday with some impressive customers and investors in tow. GetReal — co-founded by Hany Farid, one of the pioneers in detecting deepfake media — has raised $17.5 million in equity, funding that it will be using for R&D, hiring, and business development. Alongside the funding, the company is launching its forensics platform as a service, which includes a web interface, an API, and integrations to run media analysis-as-a-service. Features include a threat exposure dashboard; an “Inspect” tool specifically aimed at safeguar ... Read full article.