Late last year, security researchers made a startling discovery: Kremlin-backed disinformation campaigns were bypassing moderation on social media platforms by leveraging the same malicious advertising technology that powers a sprawling ecosystem of online hucksters and website hackers. A new report on the fallout from that investigation finds this dark ad tech industry is far more resilient and incestuous than previously known.
In November 2024, researchers at the security firm Qurium published an investigation into “Doppelganger,” a disinformation network that promotes pro-Russian narratives and infiltrates Europe’s media landscape by pushing fake news through a network of cloned websites.
Doppelganger campaigns use specialized links that bounce the visitor’s browser through a long series of domains before the fake news content is served. Qurium found Doppelganger relies on a sophisticated “domain cloaking” service, a technology that allows websites to present different content to search engines compared to what regular visitors see. The use of cloaking services helps the disinformation sites remain online longer than they otherwise would, while ensuring that only the targeted audience gets to view the intended content.
Qurium discovered that Doppelganger’s cloaking service also promoted online dating sites, and shared much of the same infrastructure with VexTrio, which is thought to be the oldest malicious traffic distribution system (TDS) in existence. While TDSs are commonly used by legitimate advertising networks to manage traffic from disparate sources and to track who or what is behind each click, VexTrio’s TDS largely manages web traffic from victims of phishing, malware, and social engineering scams.
BREAKING BAD
Digging deeper, Qurium noticed Doppelganger’s cloaking service used an Internet provider in Switzerland as the first entry point in a chain of domain redirections. They also noticed the same infrastructure hosted a pair of co-branded affiliate marketing services that were driving traffic to sketchy adult dating sites: LosPollos[.]com and TacoLoco[.]co.
The LosPollos ad network incorporates many elements and references from the hit HBO series “Breaking Bad,” mirroring the fictional “Los Pollos Hermanos” restaurant chain that served as a money laundering operation for a violent methamphetamine cartel.
Affiliates who sign up with LosPollos are given JavaScript-heavy “smartlinks” that drive traffic into the VexTrio TDS, which in turn distributes the traffic among a variety of advertising partners, including dating services, sweepstakes offers, bait-and-switch mobile apps, financial scams and malware download sites.
LosPollos affiliates typically stitch these smart links into WordPress websites that have been hacked via known vulnerabilities, and those affiliates will earn a small commission each time an Internet user referred by any of their hacked sites falls for one of these lures.
According to Qurium, TacoLoco is a traffic monetization network that uses deceptive tactics to trick Internet users into enabling “push notifications,” a cross-platform browser standard that allows websites to show pop-up messages which appear outside of the browser. For example, on Microsoft Windows systems these notifications typically show up in the bottom right corner of the screen — just above the system clock.
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