Back-to-school shopping is underway, and the supply list isn't like it was when I was a kid.
More schools and colleges are leaning on technology for educational purposes, and some of those costs could fall on US shoppers. Big-ticket purchases, like laptops and tablets, can be a strain on your finances, especially when juggling other back-to-school items and everyday expenses.
CNET's new back-to-school survey dives into just how much US shoppers are concerned about making tech purchases ahead of the school year starting back. One point is clear: 78% of back-to-school shoppers are worried about affording tech purchases.
Between tight budgets, potential tariff price hikes and the possibility of shortages, buying a new laptop or tablet can be stressful, to say the least. Here are the survey findings and what CNET tech experts recommend when shopping for back-to-school supplies.
Key takeaways 💰 The average US shopper will spend $328.68 on back-to-school shopping. That's significantly less than CNET's 2024 back-to-school survey, which found the average spending amount was $662. 💻 Nearly half (46%) are concerned about rising prices and tariffs impacting back-to-school tech purchases. Among these concerns, US shopper are also worried about finding quality products at an affordable price (50%), with Millennials being the most concerned. 📚 28% of US shoppers are planning or have already completed back-to-school shopping. With most schools still on summer break and tax-free weekends popping up, 2% more of US shoppers aren't waiting. They've already started or completed their supply list.
Cole Kan/CNET
Back-to-school shopping is taking a toll on finances
The average US shopper will spend $328.68 on back-to-school shopping. Even though that's less than last year, it still may be a lot to cover with tighter budgets and higher prices on some supplies compared to last year.
Nearly 1 in 3 are worried about affording tech purchases
Affording tech purchases is one of US shoppers' top concerns this back-to-school season.
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