Apple TV+ has existed for nearly six years, but only recently has it truly hit its stride. Fortunately for Apple, its success arrived just in time for a new wave of competition and changes in the broader streaming landscape.
Streaming landscape is seeing its biggest changes in years
Lots of change is afoot in the TV streaming landscape.
And guess what? All of that news happened just this week.
We seem to be on the brink of a new phase in the “streaming wars.”
The last time I can remember so many big streaming moves happening at once was in 2019-2020.
Back then, Apple TV+, Disney+, HBO Max, and Peacock all launched consecutively in the span of nine months.
This current wave of new streamers and strategy shifts doesn’t quite match that level of activity. But it is noteworthy nonetheless.
And it’s hitting at a time when Apple TV+ seems best equipped to weather the storm of increased competition.
Apple TV+ seems to have found success at the perfect time
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