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Paul Rudd reprises role as Nintendo hypeman in new Switch 2 commercial

Published on: 2025-08-22 04:32:00

Serving tech enthusiasts for over 25 years.TechSpot means tech analysis and advice you can trust In context: Actor Paul Rudd has reprised his role as a Nintendo fanboy in new commercial to hype the upcoming Switch 2. Rudd famously starred in a 1991 commercial for the then-new Super Nintendo Entertainment System. The original 30-second spot featured a young Rudd walking into an abandoned drive-in theater and playing games like F-Zero, Super Play Action Football, Pilotwings, SimCity, and The Legend of Zelda: A Link to the Past on the big screen. A crowd forms, and Nintendo closes out with its SNES catchphrase, "Now you're playing with power. Super Power." For many that were around at the time, the advertisement lives rent free in their head – and it's these gamers that Nintendo is targeting. The new commercial opens much like the original, and Rudd even wears a similar outfit – complete with long black duster, indie rock hair, and beaded necklace. Rather than focusing on the console' ... Read full article.