If Apple sticks to its usual schedule, we should see the company reveal its latest lineup of smartphones: the iPhone 17 models. The new models will come equipped with the latest iOS 26 features preinstalled, along with whatever additional features Apple reveals at the launch event. But since we still have to wait a few weeks (presumably) until the iPhone event, we can at least speculate what the new phones will look like. As with most unreleased iPhone models, rumors and leaks have trickled in about the hardware side ahead of the official introduction. Here's what we're expecting and what we can reasonably assume we'll get from Cupertino in September.
How much will the iPhone 17 cost?
Apple's announced plan to expand US-based manufacturing partners seems to give it at least some shielding from the steepest Trump administration tariffs that have already triggered price increases on everything from Switch consoles to high-end cameras to Sonos speakers. But given that President Trump's trade policies can change from week to week, and Apple's continuing reliance on Asia-based supply chains, price shocks remain an ongoing possibility. The bigger question is: Will Apple absorb any higher costs, or pass them on to consumers?
If prices do creep up, Apple may choose to pair it with an "upgrade." Consider this recent rumor posted by MacRumors from a leaker known as "Instant Digital," suggesting that the default storage of the iPhone 17 line may start at 256GB, doubling the current 128GB baseline. While that could be accompanied by a price increase of $50, Apple could at least pitch it as a "better value." That said, the company doubled the default RAM of its Mac computers from 8GB to 16GB at no extra cost in 2024 — but that was before the current Trump tariff cycle started.
When will the iPhone 17 series be announced?
Most years, the flagship smartphones are introduced in September. MacRumors highlighted a story originally reported by iphone-ticker.de that the Apple iPhone 17 event could be Tuesday, September 9, according to information gleaned from German mobile phone providers.
Advertisement Advertisement
Advertisement
It's still too early to have the specific dates; some years, Apple only gives a week or two of lead time between sending invites and hosting the event. But years of past precedent show that sometime in September should be when the 17 models make their debut. This family of smartphones may be the last to follow that trend, however. There have been hints that the introduction of the iPhone 18 collection in 2026 will be split into a pro-tier announcement in the fall and a standard model announcement the following spring.
What will the new iPhone 17 lineup include?
... continue reading