How to make LinkedIn work for you: 3 things you must get right

EschCollection/Getty Images LinkedIn's chief product officer, Tomer Cohen, oversees product management, user experience, design, and customer operations. Having worked for the company for 13 years and managed LinkedIn's move to mobile devices, there's little he doesn't know about the platform. I spoke with Cohen at the firm's London office near Farringdon Station. He chatted about his career experiences and long-term aims. I also asked him about the best-practice tips for making the most of LinkedIn. Also: The best AI for coding in 2025 (and what not to use) Is there a way to game the system? "Let me give you the secret sauce," said Cohen. "These are the only three things you must get right. If you do them all, LinkedIn can become a superpower for you." While that approach sounds simple, he warned, "The fundamentals are important -- really, really important." So, what are the three fundamentals for turning LinkedIn into a superpower? Let's dip in. 1. Build a great presence Coh ... Read full article.