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Apple launches Back to School shopping promo: free AirPods and more

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Apple’s Back to School promotion for 2025 is now available. For a limited time, eligible customers can get AirPods or another eligible accessory for free when they buy a new iPad, MacBook, or iMac. That comes in addition to the year-round discount Apple offers on items sold through the Apple Store for Education.

MacBook

If you buy a new MacBook, you can get an eligible accessory of your choice valued at up to $199 with your purchase:

AirPods 4 with Active Noise Cancellation ($179 value)

AirPods Pro 2 ($179 value, after paying additional $70 fee)

Magic Mouse ($79-$99 value)

Magic Trackpad ($129-$149 value)

Magic Keyboard with Touch ID ($179-$199 value)

iPad

When you buy an iPad, you’ll get an eligible accessory of your choice valued at between $119 and $129:

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