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Amazon to end commingling after years of complaints from brands and sellers

Amazon revealed at its annual Accelerate seller conference in Seattle that it is shutting down its long-running “commingling” program — a move that drew louder applause from sellers than any other update of the morning. The decision marks the end of a controversial practice in which Amazon pooled identical items from different sellers under one barcode. The system, intended to speed deliveries and save warehouse space, had also allowed counterfeit or expired goods to be mixed in with authentic