BMW says CarPlay Ultra is ‘not so exciting,’ disputes CarPlay popularity
CarPlay Ultra officially launched earlier this year, but one of the automakers who has so far said “no” to supporting Apple’s system—BMW—has just explained the reasoning for their decision. CarPlay’s future at BMW doesn’t appear very bright At a recent press event, BMW’s Senior Vice President of UI/UX Development, Stephan Durach, didn’t have very positive things to say about CarPlay Ultra. Steven Paul writes at BMWBLOG: “If you take a look at it, what I saw so far, it’s not so exciting,” Dur