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Incogni vs. DeleteMe: Which service removes your personal data best?

Maria Diaz/ZDNET Data removal services began to appear around 15 years ago, after data brokers realized that data could become a new, valuable currency -- and one ripe for exploitation, given the lack of laws and little to no consumer data privacy protection written into legislation. Incogni and DeleteMe, founded in 2021 as part of VPN provider Surfshark and in 2010 by Abine Privacy, respectively, are two of the most widely-known data removal services in the US. Both companies offer data remov

Why you should delete your personal data from the internet, and how to keep it from resurfacing

Image: Incogni Try searching your full name online right now and see what surfaces. Within a few clicks, you’re likely seeing your home address, phone number, age, and even details about family members. If that’s what a simple search turns up, just imagine what malicious actors can find when their business relies on exploiting your personal data. If there was a big red delete button, you’d set a new record for how fast you could smash it! The problem is there isn’t one, unless you know where