Meta's All In on AI Creating the Ads You See on Instagram and Facebook
Meta is working toward a near future when many of the ads you see on Facebook or Instagram are created from scratch by AI, and thus more easily targeted specifically to you. Its goal is fully automated AI-powered ad generation by the end of 2026, the Wall Street Journal reported last week. That could cut out roles for many human copywriters, designers and media buyers and potentially shake up the $600 billion global ad business, but it also could be a new, lower-cost resource for small and mediu