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I was wrong about Obsidian: Here’s why it’s actually a powerful app

Bogdan Petrovan / Android Authority Obsidian sat unused in my app drawer for months. I tried playing around with it when I first set out to ditch big tech from my digital life, but I found it far too intimidating and clunky. I’d poke around in it every now and again, and then scurry back to Google Keep. Obsidian clearly wasn’t for me. Then, something subtle shifted that made me reconsider the purple app. So now I’m doing something I never thought I would: singing the praises of Obsidian. Now,

You are what you launch: how software became a lifestyle brand

you are what you launch: how software became a lifestyle brand 01 Apr, 2025 software used to be functional. now it’s personal. this is an essay about tools, taste, and the quiet ways we curate identity through what we launch. intro choosing software used to be straightforward. does the app do what you need, or not? but now, opening notion or obsidian feels less like launching software and more like putting on your favorite jacket. it says something about you. aligns you with a tribe, becomes