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Scaling agentic AI: Inside Atlassian’s culture of experimentation

Scaling agentic AI isn’t just about having the latest tools — it requires clear guidance, the right context, and a culture that champions experimentation to unlock real value. At VentureBeat’s Transform 2025, Anu Bharadwaj, president of Atlassian, shared actionable insights into how the company has empowered its employees to build thousands of custom agents that solve real, everyday challenges. To build these agents, Atlassian has fostered a culture rooted in curiosity, enthusiasm and continuous