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Delta Announces New System Where AI Makes Up the Price for Your Ticket on the Spot

In the latest sign frivolous and irritating use of AI, US airline Delta is looking to harness the tech to set prices for each individual customer, instead of just listing what they actually cost. As Fortune reports, the airline is looking to push the boundaries of how much passengers are willing to shell out for a plane ticket. By the end of this year, Delta hopes to price 20 percent of its tickets individually, using AI. The practice has already drawn plenty of scrutiny from lawmakers and pri

Delta Air Lines is using AI to set the maximum price you’re willing to pay

Delta Air Lines is leaning into dynamic ticket pricing that uses artificial intelligence to individually determine the highest fee you’d willingly pay for flights, according to comments Fortune spotted in the company’s latest earnings call. Following a limited test of the technology last year, Delta is planning to shift away from static ticket prices entirely after seeing “amazingly favorable” results. “We will have a price that’s available on that flight, on that time, to you, the individual,”

‘The Odyssey’ Sold Tickets a Year in Advance and Things Got Crazy

The Odyssey tells the story of one man’s long journey home after the Trojan War. And while the journey to Christopher Nolan’s adaptation won’t be nearly as perilous, it is certainly off to quite the start. The film opens in theaters July 17, 2026, which is exactly one year from today. And, earlier this week, showtimes for the film began mysteriously showing up on ticketing websites. Surely, no one would sell tickets for a movie a year in advance, right? Only that’s exactly what happened. And it

Want to be Seated for ‘The Odyssey?’ Some Showtimes Are Out Over a Year in Advance

Christopher Nolan’s The Odyssey opens in theaters one year from this Thursday—on July 17, 2026—and something big might be coming to celebrate. Showtimes (just showtimes, not a way to actually buy tickets) for select IMAX 70mm screenings of the film have begun to show up on ticketing websites, which is odd because a) It’s over a year in advance, b) Nolan is still making the movie, which means c) there isn’t a locked-in runtime yet. And yet, if you head over to a site like Fandango, there they ar

It's Your Final Day to Grab 'Superman' Early Screening Tickets With Amazon Prime

If you're ready to watch James Gunn's new Superman movie a few days before it's official release, Amazon Prime has still got your solution, but today is the last day to seize the opportunity. Today (which is also the start of Amazon Prime Day) is the final day that Prime members in the US can buy tickets for early access screenings of Superman. The shows will take place in select theaters starting tonight, July 8, at 7 p.m. local time. A Prime membership costs $15 per month or $139 per year. 2

There's Still Time to Grab 'Superman' Early Screening Tickets if You Have Prime

Don't want to wait until July 11 to watch James Gunn's Superman movie? If catching what's likely to be one of the biggest blockbusters of the summer three days early sounds like a game-changer, Amazon could be your hero. Until July 8 -- also the start of Amazon Prime Day -- Prime members in the US can now buy tickets for early access screenings of Superman that will take place in select theaters on July 8 at 7 p.m. local time, DC Studios and Amazon said earlier in June. A Prime membership costs

Ticket-Driven Development: The Fastest Way to Go Nowhere

When every dev is just doing the next ticket, who’s steering the ship? Let me guess how your day started. You opened your laptop, fired up the sprint board, and grabbed the next ticket in the “Ready” column. Maybe it was a small feature. Maybe a bug. Either way, you didn’t write it, you didn’t scope it, and you definitely didn’t question it. Because that’s not how it works here. We are Ticket-Driven Developers now. Thinking is out. Throughput is in. Tickets are moving. Morale is not. The A

'Superman' Early Screenings for Prime Members: How to Snag Tickets

Don't want to wait until July 11 to watch James Gunn's Superman movie? If moving that up three days sounds like a game-changer, Amazon could be your hero. As of Tuesday, US Amazon Prime members can buy tickets for early access screenings of Superman that will take place in select theaters on July 8 at 7 p.m. local time, according to a statement. A Prime membership costs $15 per month or $139 per year. 2025's Superman stars David Corenswet as the Man of Steel, Nicholas Hoult as Lex Luthor and R