Remember the iPod socks? Those pricey, brightly colored woolly wraps that swaddled your iPod like it was an infant? Apple's decided it's time we bring the knitwear back -- but this time, for the latest iPhones.
Meet the iPhone Pocket: a glorified yarn sling for your phone and whatever else you can cram in there without stretching the poor thing into oblivion. It looks a bit like a sweater you shrank in the wash and then tried to stretch out. Or maybe a mankini.
If Dr. Seuss were involved, we'd be calling it a thneed.
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A woolly iPhone sling? Really?
Designed in collaboration with fashion brand Issey Miyake, it's got all the hallmarks of high fashion minimalism... apparently. I'm no fashion expert. But fashion writer Tiffany Lo is, and she told me that "the design embodies Issey Miyaki's signature pleat pattern and the idea of crafting it from a single piece of fabric -- it's instantly recognizable."
Issey Miyake, by the way, is the designer behind Steve Jobs' endless supply of black turtlenecks. And an Apple employee uniform that almost happened.
It certainly has a... questionable design. At least there are plenty of colors you can pick from. Apple
The iPhone Pocket is a stretchy, 3D-knitted pouch with ribbed textures that hugs your iPhone. You can wear it draped around your body as you see fit. It's see-through when you tug at it, so you can glimpse your lockscreen.
But Apple doesn't just want you to put your iPhone in this accessory. You're encouraged to slip in AirPods, lip balm, a key fob, breath mints or any other pocketable item.
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