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Chinese brands watched the iPhone Air flop and canceled their own plans – report

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It’s widely believed that sales of the iPhone Air have been disappointing and that Apple has either massively reduced or even suspended manufacturing altogether.

A new report says that several Chinese brands have responded by canceling their own plans for similar ultra-slim phones …

Low demand for the iPhone Air

Almost immediately after launch, it was noted that the iPhone Air remained available for immediate delivery long after the iPhone 17 Pro was backordered.

A series of follow-up reports all suggested limited interest in the model. One said that Apple’s manufacturing orders had been slashed to almost end of production levels, while a subsequent one said that production of the device had ceased altogether.

Samsung is said to have experienced exactly the same problem with its Galaxy S25 Edge, and has reportedly cancelled next year’s model.

Chinese smartphone brands canceling plans

A new supply chain report suggests that Chinese smartphone brands have been paying attention and have decided to cancel their own plans for similar ultra-slim Android phones. DigiTimes aggregated a couple of reports.

Following disappointing sales of Apple’s iPhone Air and tightening supply chains, major Chinese smartphone manufacturers have reportedly frozen or canceled their own “Air” ultra-thin phone projects. Industry sources cited by Sina Finance and Jiemian.com reveal that Xiaomi, Oppo, Vivo, and others have either scrapped or adjusted development plans for Air models.

Xiaomi, which has built an entire business out of cloning Apple products, was previously reported to have been planning a very close copy of the iPhone Air, but is now said to have cancelled the project.

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