CES is once again where TV manufacturers lay out their plans for the year ahead, and CES 2026 is shaping up to be a showcase of both familiar rivalries and genuinely new display tech. While OLED and Mini LED remain central to most lineups, Micro RGB has emerged as one of the most talked-about developments at the show so far, especially at the higher end of the market.
Below are the TV announcements that stood out most from the pre-show events and early press conferences, with more expected as CES continues.
Samsung Micro RGB TVs
Samsung's flagship Micro RGB TV (Engadget)
Samsung’s Micro RGB push at CES 2026 isn’t just about big screens — it’s also about how the technology tries to redefine color accuracy and brightness in LCD-based TVs. Unlike traditional Mini LED backlights that rely on white LEDs and filters, Samsung’s Micro RGB TVs use microscopic red, green and blue LEDs in the backlight plane, which help deliver a wider color gamut and more precise local luminance control than conventional backlit LCDs.
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The standout of the lineup so far is the jaw-dropping 130-inch Micro RGB concept, shown suspended on a massive gallery-style stand at Samsung’s First Look event. It’s powered by Samsung’s Micro RGB AI Engine Pro, a processing suite that includes Micro RGB Color Booster Pro and Micro RGB HDR Pro to refine contrast and push color depth and detail frame by frame, with HDR10+ Advanced support built in. Compared with previous Micro RGB models, Samsung says this expanded family will start at more practical sizes — 55- and 65-inch — and go up to sizes as large as 75, 85 and 100 inches, all with next-gen AI-driven picture and sound features baked in.
Samsung’s Micro RGB sets also carry the company’s Glare Free anti-reflection finish and tie into its broader Vision AI platform, which supports things like conversational search and contextual content discovery. While the 130-inch concept may remain more of a statement piece than a consumer product, the move underscores how Samsung continues to push next-gen TV tech forward.
Samsung OLED TVs
Samsung’s new 2026 OLED slate — including the S95H, S90H and S85H models — continues the brand’s use of quantum dot-enhanced OLED panels, bringing brighter highlights and richer colors than older WOLED approaches. These TVs also benefit from Samsung’s continued refinement of processing and anti-glare screen treatments, which make them more adaptable in bright living rooms than traditional OLEDs.
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