GoKawiilApple has just started a new @helloapple account on Instagram, joining its existing @apple account. Here are the details.
New @helloapple Instagram handle says it’s for ‘Our stories, and yours’
Apple isn’t new to Instagram, but the company has officially decided to expand its reach.
Joining the @apple account that currently has 36.2 million followers, a brand new @helloapple handle has recently been opened.
The new ‘Hello Apple’ account currently has just six posts, all of which started appearing today. They range from a reel showing various Apple logo designs to a MacBook Neo promo, a repost of an Apple TV-F1 video, and more.
You can follow Apple’s new @helloapple account here on Instagram.
The bio for the account reads simply:
Our stories, and yours.
Based on the early posts, it seems like this account will be a place Apple shares posts that are less ‘corporate’ and more fun and Gen Z-focused.
The company has recently been killing it on TikTok with its clever MacBook Neo promos there (as seen above). So perhaps this Hello Apple account will be an Instagram-focused extension of that strategy.
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