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Amazon's Alexa has had an AI upgrade. Now she's got more to say

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Why This Matters

Amazon's Alexa has received an AI upgrade that enhances its conversational abilities, potentially transforming user interactions with smart assistants. This development could influence the adoption and perception of AI-powered devices in homes and workplaces, making them more engaging yet possibly polarizing user experiences.

Key Takeaways

"It will be interesting to see how users react to this - we expect this could be polarising, with some enjoying the more relaxed, familiar interactions while others may find it disconcerting," said Jessica Miller, head of data insights at FDM/CCS Insight.